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Staging Information

Home staging is not a fad, it’s a trend. If you want to be ahead, adopt early.

Posted  June 30, 2012  by  Melissa Marro

The key differences between a fad and a trend is staying power. Fads develop quickly and evaporate. Trends develop over time and have staying power. Here in 2012, it’s clear that home staging is now a trend, not a fad. Consumers who want to sell their home, and real estate pros who want to build […]

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Staging Information

Taking Home Staging to the Next Level: Lifestyle Merchandising

Posted  April 4, 2011  by  Donna Dazzo

Did you know that home staging is all about “lifestyle merchandising“? Yes, when you are selling your home, you are actually merchandising a lifestyle to potential buyers. Recently I graduated from an advanced staging course given by Matthew Finlason, host of HGTV’s “The Stagers”. It was an intense, two-day course attended by only a handful […]

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DIY (Do it Yourself) Home Staging Gets Sale

Posted  March 1, 2011  by  Donna Dazzo

You don’t have to spend a lot of money on hiring a home stager.  If you are willing to do the work a home stager recommends yourself, then a few hundred dollars investment in a home staging consultation can result in thousands of dollars of return in selling your home and/or thousands of dollars in […]

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Area Rugs: Tips for Purchasing and Placement

When I am staging a home for sale, area rugs serve many functions in a room: Defining the area, for example, a seating or dining area in a large room Adding pops of color to an otherwise neutral room Toning down a room that has...
by Donna Dazzo
 

 
 
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Choosing a Home Stager: 10 Things You Should Consider

While not every home seller and real estate agent believes in the power of home staging when selling a home, there are those who do, thanks to the proliferation of shows on television and real life success stories. So, if you h...
by Donna Dazzo
 

 
 
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Security Overview

Home security is always an important consideration for home buyers. They appreciate security systems that are installed and active in the home. If you have a security system in place, you don’t necessary need multiple signs p...
by EnergizedSeller Community
 

 

 
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Staging Overview

Gone are the days when you could simply hang a for-sale sign in front of your house and wait for offers. In today’s real estate market, home staging is fast becoming a necessary part of the selling process. Home staging isn...
by EnergizedSeller Community
 

 
 
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Countertops Overview

Replacing your countertops is probably one of the most cost-effective and quick things you can do to update the look of your kitchen or bathroom. Choose countertops that look modern and clean and resist the urge to make outland...
by EnergizedSeller Community
 

 
 
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Paint Color and Lighting: Tips and Information

Recently I attended a Color and Lighting seminar for the trade at the Benjamin Moore showroom here in New York City, one of only three of their showrooms across the nation. As a home stager and interior redesigner, I often reco...
by Donna Dazzo
 

 


 
 


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