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Staging Information

Home staging is not a fad, it’s a trend. If you want to be ahead, adopt early.

Posted  June 30, 2012  by  Melissa Marro

The key differences between a fad and a trend is staying power. Fads develop quickly and evaporate. Trends develop over time and have staying power. Here in 2012, it’s clear that home staging is now a trend, not a fad. Consumers who want to sell their home, and real estate pros who want to build […]

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Staging Information

Taking Home Staging to the Next Level: Lifestyle Merchandising

Posted  April 4, 2011  by  Donna Dazzo

Did you know that home staging is all about “lifestyle merchandising“? Yes, when you are selling your home, you are actually merchandising a lifestyle to potential buyers. Recently I graduated from an advanced staging course given by Matthew Finlason, host of HGTV’s “The Stagers”. It was an intense, two-day course attended by only a handful […]

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DIY (Do It Yourself)

DIY (Do it Yourself) Home Staging Gets Sale

Posted  March 1, 2011  by  Donna Dazzo

You don’t have to spend a lot of money on hiring a home stager.  If you are willing to do the work a home stager recommends yourself, then a few hundred dollars investment in a home staging consultation can result in thousands of dollars of return in selling your home and/or thousands of dollars in […]

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area rug in master bedroom

Area Rugs: Tips for Purchasing and Placement

When I am staging a home for sale, area rugs serve many functions in a room: Defining the area, for example, a seating or dining area in a large room Adding pops of color to an otherwise neutral room Toning down a room that has...
by Donna Dazzo
 

 
 
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Countertops Overview

Replacing your countertops is probably one of the most cost-effective and quick things you can do to update the look of your kitchen or bathroom. Choose countertops that look modern and clean and resist the urge to make outland...
by EnergizedSeller Community
 

 
 
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Staging: Not “Just” an Inside Job

Never under-value the power of curb appeal!  Studies show that people generally make a list of ten houses when they start their search for a new home.  They scour real estate agents and MLS sites to develop those lists and th...
by Christine Rae
 

 

 
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Painting Overview

Painting is one of the quickest and most cost-effective ways to improve your home if it hasn’t already been painted in colors that are appropriate for the neighborhood. If it’s necessary to paint your house, choose warm neu...
by EnergizedSeller Community
 

 
 
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The Complete Curb Appeal Checklist When Staging Your Home for Sale

As they say, a first impression is a lasting one.  If your home doesn’t look good from the outside, buyers are going to believe it doesn’t look good on the inside either, so they’ll just drive away, or not cl...
by Donna Dazzo
 

 
 
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Finding the Right Balance with Furniture

  Imagine a boat where all of the weight was shifted to one side.  What would happen to the balance of that boat? Balance in a room is the same thing. It’s affected by two things: The size of the furniture The place...
by Donna Dazzo
 

 


 
 


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