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Staging Information

Taking Home Staging to the Next Level: Lifestyle Merchandising

Posted April 4, 2011 by Donna Dazzo

Did you know that home staging is all about “lifestyle merchandising“? Yes, when you are selling your home, you are actually merchandising a lifestyle to potential buyers. Recently I graduated from an advanced staging course given by Matthew Finlason, host of HGTV’s “The Stagers”. It was an intense, two-day course attended by only a handful […]

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Tips for Living in a Staged Home

Posted May 29, 2012 by Donna Dazzo

So you’ve had a professional home stager come to your home that’s for sale and you’ve implemented everything that he or she recommended to get your home sold fast and for top dollar.   You’ve removed your family photos so that buyers can imagine themselves living there rather than feeling they are encroaching on your […]

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Staging Information

New York City Loft Transformed

Posted December 20, 2010 by Donna Dazzo

  | The children and their toys had overtaken much of the space in this beautiful and spacious loft in the Chelsea area of New York City. The owners also admitted that after moving in several years ago, they did nothing to decorate the space. Now that they were putting it on the market, they […]

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Staging Information

The Forgotten Rooms When Staging Your Home for Sale: The Garage

Posted August 22, 2010 by Donna Dazzo

Many home sellers think that it’s perfectly okay to leave their garage “as is” when selling their home, or worse, think it’s okay to move items out of the house and stuff them into the garage in an effort to declutter and minimize furniture and personal items. Well, it’s NOT OKAY!  The garage is extra […]

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Staging Information

Don’t Underestimate the Value of a Home Staging Consultation

Posted February 19, 2011 by Donna Dazzo

A few months ago I was contacted by Jessica Flagg, a real estate agent with The Corcoran Group.  She told me she had spoken with her client and that her client had agreed to having a home stager come in to do a consultation on her soon-to-be listed Carnegie Hill apartment. When I spoke to […]

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