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Staging Tips

The Complete Curb Appeal Checklist When Staging Your Home for Sale

Posted September 6, 2010 by Donna Dazzo

As they say, a first impression is a lasting one.  If your home doesn’t look good from the outside, buyers are going to believe it doesn’t look good on the inside either, so they’ll just drive away, or not click on your online listing to see the interior photos. Also, if your home looks beautiful, […]

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Staging Information

New York City Loft Transformed

Posted December 20, 2010 by Donna Dazzo

  | The children and their toys had overtaken much of the space in this beautiful and spacious loft in the Chelsea area of New York City. The owners also admitted that after moving in several years ago, they did nothing to decorate the space. Now that they were putting it on the market, they […]

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Staging Tips

Creating a Comfortable Conversation Area

Posted January 7, 2011 by Donna Dazzo

Creating a comfortable conversation area in the living room is important so that people can face each other and can speak without raising their voices. Also, everyone should be able to comfortably reach the coffee table, or at least have an accessible side table. A conversation area can also help to establish a focal point […]

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DIY (Do It Yourself)

Case Study for Staging Slow Moving Home

Posted July 2, 2012 by Dan Eason

I have a couple of friends, Kyle and Tesa Cornett, who were desperately trying to sell their home so that they could move to Houston, Texas for a great business opportunity. The problem was that they couldn’t sell their home. Their home had been on the market for over 7 months, they’d had over 70 […]

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Lighting

“Men Live Here” Apartment Transformed

Posted January 9, 2011 by Donna Dazzo

This apartment literally went from dorm room (the owner’s younger brother who’s in college lives here) to the beautiful apartment it deserved to be. The living room was sparse and uninviting, until… …we brought in some rental furnishings and decorative accessories to make it look like a room any buyer could relax in. The master […]

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