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Butterfly on Lavendar my yard June 2010 IMG00409-20100630-1218
Staging Tips

Staging: Not “Just” an Inside Job

Posted August 13, 2012 by Christine Rae

Never under-value the power of curb appeal!  Studies show that people generally make a list of ten houses when they start their search for a new home.  They scour real estate agents and MLS sites to develop those lists and then seventy seven percent of them drive by before they contact a real estate salesperson. […]

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livingspace after
Lighting

“Men Live Here” Apartment Transformed

Posted January 9, 2011 by Donna Dazzo

This apartment literally went from dorm room (the owner’s younger brother who’s in college lives here) to the beautiful apartment it deserved to be. The living room was sparse and uninviting, until… …we brought in some rental furnishings and decorative accessories to make it look like a room any buyer could relax in. The master […]

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sinking-boat
Staging Tips

Finding the Right Balance with Furniture

Posted January 18, 2011 by Donna Dazzo

  Imagine a boat where all of the weight was shifted to one side.  What would happen to the balance of that boat? Balance in a room is the same thing. It’s affected by two things: The size of the furniture The placement of the furniture If most of the furniture is either very tall, […]

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House Frong
DIY (Do It Yourself)

Case Study for Staging Slow Moving Home

Posted July 2, 2012 by Dan Eason

I have a couple of friends, Kyle and Tesa Cornett, who were desperately trying to sell their home so that they could move to Houston, Texas for a great business opportunity. The problem was that they couldn’t sell their home. Their home had been on the market for over 7 months, they’d had over 70 […]

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10-nyc-vacant-after
Staging Tips

Creating a Comfortable Conversation Area

Posted January 7, 2011 by Donna Dazzo

Creating a comfortable conversation area in the living room is important so that people can face each other and can speak without raising their voices. Also, everyone should be able to comfortably reach the coffee table, or at least have an accessible side table. A conversation area can also help to establish a focal point […]

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