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Selling Smart

Good Traffic Flow Sells Homes

Posted December 3, 2010 by Donna Dazzo

What exactly is flow, and more specifically, traffic flow, in a house or a room? Simply, it’s the ability to walk easily from room to room in a house as well as through the room without bumping into furniture or coming upon an empty space. Studies show that homes that have a good traffic flow […]

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Staging Tips

The Complete Curb Appeal Checklist When Staging Your Home for Sale

Posted September 6, 2010 by Donna Dazzo

As they say, a first impression is a lasting one.  If your home doesn’t look good from the outside, buyers are going to believe it doesn’t look good on the inside either, so they’ll just drive away, or not click on your online listing to see the interior photos. Also, if your home looks beautiful, […]

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Decorating Ideas

Does Your Home Have Architectural Features that Pose Problems?

Posted December 13, 2010 by Donna Dazzo

Does your home have architectural features in the interior that pose problems?  For example, the ceilings are so high that it just doesn’t feel comfortable when walking into or being in that room? Or a room is so narrow, it feels claustrophobic? See below for some common problems and how to “fool the eye” to […]

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Staging Tips

Finding the Right Balance with Furniture

Posted January 18, 2011 by Donna Dazzo

  Imagine a boat where all of the weight was shifted to one side.  What would happen to the balance of that boat? Balance in a room is the same thing. It’s affected by two things: The size of the furniture The placement of the furniture If most of the furniture is either very tall, […]

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Staging Information

New York City Loft Transformed

Posted December 20, 2010 by Donna Dazzo

  | The children and their toys had overtaken much of the space in this beautiful and spacious loft in the Chelsea area of New York City. The owners also admitted that after moving in several years ago, they did nothing to decorate the space. Now that they were putting it on the market, they […]

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