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Selling Smart

Home Sold 8 Days After Home Staging!

Posted December 3, 2010 by Donna Dazzo

Home staging does work! A two-bedroom apartment in New York City needed to be sold, and sold quickly, because the owners were being relocated down south.  And it happened in 8 days! But, let’s start at the  beginning of this amazing success story. The furniture in all of the rooms was not showing off each […]

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Selling Smart

Good Traffic Flow Sells Homes

Posted December 3, 2010 by Donna Dazzo

What exactly is flow, and more specifically, traffic flow, in a house or a room? Simply, it’s the ability to walk easily from room to room in a house as well as through the room without bumping into furniture or coming upon an empty space. Studies show that homes that have a good traffic flow […]

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Staging Tips

Finding the Right Balance with Furniture

Posted January 18, 2011 by Donna Dazzo

  Imagine a boat where all of the weight was shifted to one side.  What would happen to the balance of that boat? Balance in a room is the same thing. It’s affected by two things: The size of the furniture The placement of the furniture If most of the furniture is either very tall, […]

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Staging Tips

The Complete Curb Appeal Checklist When Staging Your Home for Sale

Posted September 6, 2010 by Donna Dazzo

As they say, a first impression is a lasting one.  If your home doesn’t look good from the outside, buyers are going to believe it doesn’t look good on the inside either, so they’ll just drive away, or not click on your online listing to see the interior photos. Also, if your home looks beautiful, […]

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DIY (Do It Yourself)

Case Study for Staging Slow Moving Home

Posted July 2, 2012 by Dan Eason

I have a couple of friends, Kyle and Tesa Cornett, who were desperately trying to sell their home so that they could move to Houston, Texas for a great business opportunity. The problem was that they couldn’t sell their home. Their home had been on the market for over 7 months, they’d had over 70 […]

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