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Staging Information

January 7, 2011

Charming Transformation

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Written by: Donna Dazzo
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kitchen after

These Do-It-Yourself homeowners wanted to fix up and sell their apartment themselves, but knew they still needed the expert help and advice of a professional home stager. So they called us in and we started with a home staging consultation.

Our recommendations included:

  • decluttering and depersonalizing
  • removing outdated mirrors on the walls
  • painting some of the rooms
  • renting some furniture
  • updating the kitchen with paint, new hardware and countertop
  • upgrading bedding and bathroom towels, shower curtain, etc.
  • upgrading ceiling fans and lighting fixtures
  • replacing window treatments with new sheers

The homeowners tackled most of the work themselves but we took care of arranging for the rental of furniture, lighting fixtures and artwork, and shopping for bedding and decorative accessories.

See the transformation of this charming 2 bedroom apartment below.


livingroom before


livingroom after


bedroom before



bdroom before




 kitchen before



kitchen after



About the Author

Donna Dazzo
Donna Dazzo
President of Designed to Appeal, LLC, design work and staging skills have recently been featured in The New York Times, Hamptons Magazine, Dan’s Papers, LINewsday, Vox Hamptons Magazine and on TV’s NY1 News and “Getting Your Money’s Worth” and on WFUV-FM (90.7 in NYC). Donna is an HSR Certified Professional Home Stager and Redesigner and a Staging Diva graduate. She has studied Interior Space Planning at the Parsons School of Design in New York City and has her MBA from Fordham University.

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