GralArticles

Recently, we came across an article on wikiHow describing the steps to take in order to successfully market a product. Although articles like this are generally written about marketing retail products, there are so many parallels between getting a retail...

Photos Make a Huge Difference! It is extremely important to market a home with pictures that make potential buyers actually want to buy. It is shocking how some home sellers promote their homes on the Internet thinking the quality of their photos don't...

If you're a home seller, there is nothing more frustrating than not being able to sell your home within a reasonable amount of time. Then, to make it more frustrating, the only solution seems to be to lower the price. As the following post demonstrates...

Home buyers were very much in the market for new mortgages in mid-November, according to a survey of lenders by the Mortgage Bankers Association (MBA) in Washington, D.C. While one week doesn't make a trend, an increase in applications for loans to...

Contrary to some widely circulated e-mail messages, the new federal health care law does NOT include a 3.8 percent transfer tax on home sales, according to Snopes.com, FactCheck.org and the National Association of Realtors. The new law created a 3.8 percent...

Glenn Wharton explains how a pre-listing inspection can help differentiate your for-sale home from the competition. He also discusses how the pre-listing inspection report, done properly, can help better address three crucial parts of selling your home...

The question of how home sellers should decorate their home for the holidays typically comes up around Thanksgiving or Christmas. But this year, inspired by Tori Toth 's front yard " scary cemetery ," we thought we'd offer some pointers...

Home buyers should be more interested in your house than your furniture. But the truth is that furniture gets attention as well. Here are five questions to ask yourself about your furniture before you put your home on the market: 1) Is your furniture...

Spend some time on a multiple listing service (MLS) website and you’ll soon see for yourself how important photos are in marketing a for-sale home. It’s amazing to see the photos some people allow to be shown on the Internet to promote their...

Pets are important members of many families, and their needs and safety must be considered when your home is for sale. But allergies, fear, sanitation and culture are some reasons why potential buyers may pass on a house that has pets. Below are six EnergizedSeller...

In another EnergizedSeller case study we hired Sue Geurs and Laura Harvey of Property Promoters in Scottsdale, Arizona to give these home sellers a remote consultation, based on pictures, on this dining room. Below are the recommendations Sue and Laura...

Now don't get us wrong, we like Elvis as much as the next person does. But when you're selling your home, make sure his 40-times life-size head isn't painted next to your front door. For that matter, don't have his head painted anywhere...