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Staging Information

Home staging is not a fad, it’s a trend. If you want to be ahead, adopt early.

Posted  June 30, 2012  by  Melissa Marro

The key differences between a fad and a trend is staying power. Fads develop quickly and evaporate. Trends develop over time and have staying power. Here in 2012, it’s clear that home staging is now a trend, not a fad. Consumers who want to sell their home, and real estate pros who want to build […]

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Staging Information

Taking Home Staging to the Next Level: Lifestyle Merchandising

Posted  April 4, 2011  by  Donna Dazzo

Did you know that home staging is all about “lifestyle merchandising“? Yes, when you are selling your home, you are actually merchandising a lifestyle to potential buyers. Recently I graduated from an advanced staging course given by Matthew Finlason, host of HGTV’s “The Stagers”. It was an intense, two-day course attended by only a handful […]

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DIY (Do It Yourself)

DIY (Do it Yourself) Home Staging Gets Sale

Posted  March 1, 2011  by  Donna Dazzo

You don’t have to spend a lot of money on hiring a home stager.  If you are willing to do the work a home stager recommends yourself, then a few hundred dollars investment in a home staging consultation can result in thousands of dollars of return in selling your home and/or thousands of dollars in […]

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desk with fashion books

Taking Home Staging to the Next Level: Lifestyle Merchandising

Did you know that home staging is all about “lifestyle merchandising“? Yes, when you are selling your home, you are actually merchandising a lifestyle to potential buyers. Recently I graduated from an advanced stagi...
by Donna Dazzo
 

 
 
Curb Appeal - Home Selling Tips

Lawn & Curb Appeal Overview

“Curb appeal” refers to the very first impressions buyers have upon seeing your property. People who drive through a neighborhood often will want to take a tour of a house that’s for sale on the basis of how nice it looks...
by EnergizedSeller Community
 

 
 
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Choosing a Home Stager: 10 Things You Should Consider

While not every home seller and real estate agent believes in the power of home staging when selling a home, there are those who do, thanks to the proliferation of shows on television and real life success stories. So, if you h...
by Donna Dazzo
 

 

 
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Furniture Overview

Your furniture plays an important role in the sale of your home even through you’ll take your furniture with you when you move. Without furniture, buyers can become confused about the size, flow and scale of each room since t...
by EnergizedSeller Community
 

 
 
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Paint Color and Lighting: Tips and Information

Recently I attended a Color and Lighting seminar for the trade at the Benjamin Moore showroom here in New York City, one of only three of their showrooms across the nation. As a home stager and interior redesigner, I often reco...
by Donna Dazzo
 

 



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