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Staging Information

Home staging is not a fad, it’s a trend. If you want to be ahead, adopt early.

Posted  June 30, 2012  by  Melissa Marro

The key differences between a fad and a trend is staying power. Fads develop quickly and evaporate. Trends develop over time and have staying power. Here in 2012, it’s clear that home staging is now a trend, not a fad. Consumers who want to sell their home, and real estate pros who want to build […]

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desk with fashion books
Staging Information

Taking Home Staging to the Next Level: Lifestyle Merchandising

Posted  April 4, 2011  by  Donna Dazzo

Did you know that home staging is all about “lifestyle merchandising“? Yes, when you are selling your home, you are actually merchandising a lifestyle to potential buyers. Recently I graduated from an advanced staging course given by Matthew Finlason, host of HGTV’s “The Stagers”. It was an intense, two-day course attended by only a handful […]

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DIY (Do It Yourself)

DIY (Do it Yourself) Home Staging Gets Sale

Posted  March 1, 2011  by  Donna Dazzo

You don’t have to spend a lot of money on hiring a home stager.  If you are willing to do the work a home stager recommends yourself, then a few hundred dollars investment in a home staging consultation can result in thousands of dollars of return in selling your home and/or thousands of dollars in […]

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Sex Sells!

Did I catch your attention? Sex today is used to market just about everything and anything not remotely connected to sex – but it works. Real estate staging does for houses what sexy ads do for marketing – it sells! In tod...
by Christine Rae
 

 
 
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Countertops Overview

Replacing your countertops is probably one of the most cost-effective and quick things you can do to update the look of your kitchen or bathroom. Choose countertops that look modern and clean and resist the urge to make outland...
by EnergizedSeller Community
 

 
 
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Are Home Sellers Smarter Than Real Estate Agents When It Comes to Staging?

We have all either seen or heard of that TV show “Are You Smarter Than a Fifth Grader?” where adults try to answer questions that a fifth grader could answer.  You assume the adults would know the answers because&#...
by Donna Dazzo
 

 

 
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Driveways & Walkways Overview

Think of your driveway and walkways as extensions of your welcome mat. Keeping these areas clean and unobstructed makes a good first impression on buyers and adds to your home’s curb appeal. Before you put your house on the m...
by EnergizedSeller Community
 

 
 
house-dollars

DIY Home Staging Produces a 299% Return on Your Investment

Low cost, do-it-yourself home improvements produce a significant return on investment when a home is sold. HomeGain just released the findings of their survey of 600 real estate agents nationwide to determine the top 10 low-cos...
by Donna Dazzo
 

 



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